In January, Paramount’s board met with a group of bankers to find out about potential deals that could help the company compete better with streaming giants Netflix and Disney. The most logical thing, Goldman Sachs bankers said at the time, was to combine some parts of Paramount, which owns networks like Nickelodeon and MTV, and the Paramount + streaming service with Comcast, the cable giant that owns NBCUniversal and the Peacock streaming service.
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